In 2025, the streetwear game isn’t just about hype—it’s about message, movement, and momentum. Two standout brands driving that shift are Broken Planet and Pink Palm Puff. These aren’t just fashion labels; they represent two different but equally powerful waves within the scene. From the socially aware and sustainability-driven energy of Broken Planet to the vibrant, dreamy aesthetics of Pink Palm Puff, fans are being treated to some of the most exciting and meaningful drops of the year.
With both brands dropping new heat, from the legendary Broken Planet hoodie collections to the must-cop Pink Palm Puff hoodie new drops, this season is defining what the future of streetwear really looks like. Let’s dive deep into what’s new, what’s hot, and why these two names are dominating right now.
Broken Planet: Streetwear With a Mission
Let’s start with the one that’s taken Gen Z and the wider streetwear world by storm—Broken Planet. Based in the UK, the brand made its name on futuristic graphics, oversized silhouettes, and most importantly, a clear focus on sustainability and purpose.
Broken Planet Hoodie: Iconic, Conscious, and Cool
If you’ve been anywhere near streetwear social media, you’ve seen the Broken Planet hoodie. It’s more than just clothing—it’s a canvas for the brand’s climate-conscious messaging. With slogans like “The Future Is Now Broken” and “There Is No Planet B,” Broken Planet uses its garments to spark conversation.
The latest drop includes earthy tones like volcanic ash, clay beige, and sea moss green. Each hoodie is oversized, boxy, and made using organic or recycled fabrics. The inside is soft brushed cotton fleece, but the exterior packs a graphic punch. Flames, planets, melting clocks, and broken symbols all tie into a broader story about time, decay, and human responsibility.
Collectors are especially drawn to the “Solstice Series”—a limited hoodie drop inspired by summer heat and planetary shifts. One standout piece from this series is a sun-faded yellow hoodie with glow-in-the-dark embroidery that reads “Burning Through Time.”
These pieces sell out in minutes on the Broken Planet website and resell for double or triple on secondary markets.
Pink Palm Puff: The Rise of Feel-Good Fashion
Now contrast that with Pink Palm Puff, a newer brand that’s building its identity around mood-lifting design, pastel palettes, and plush textures. Pink Palm Puff may not be as overtly political as Broken Planet, but its approach is just as intentional—it’s about joy, softness, and emotional connection.
Pink Palm Puff Hoodie New Drops: Whimsy Meets Street
The new Pink Palm Puff hoodie new drops have created waves in the community, with each hoodie featuring dreamy color schemes—think blush pinks, sky blues, lilacs, and creams. These are soft on the eyes and even softer in feel. The hoodies are made from cloud fleece, a material that mimics the cozy weightlessness of a pillow.
The standout in the latest drop is the “Candy Mirage” hoodie—a pastel swirl of pink and light orange with a subtle embroidered puff logo. The fit is slightly cropped but roomy, making it a perfect unisex piece. Another hit is the “Moon Mood” hoodie, which features silver-stitched palms and puff-textured script running across the sleeves.
These new drops are selling fast, especially with the viral buzz they’ve received on TikTok and Instagram. Influencers and stylists love the gentle vibe of Pink Palm Puff—it’s playful, sweet, and refreshingly different from the darker tones dominating the streetwear scene.
What Sets These Brands Apart?
1. Opposite Aesthetics, Same Power
Broken Planet leans into grunge, dystopia, and existential commentary. Pink Palm Puff, on the other hand, thrives on softness, calm, and a dreamlike energy. But both brands command attention because they know who they are and stick to it.
They’re not trying to please everyone—they’re building communities around their vision. And in the world of 2025, where authenticity is king, that matters more than ever.
2. Design-First Philosophy
Both brands have made it clear they care about their craft. The Broken Planet hoodie isn’t just mass-produced merch. Every drop is part of a carefully crafted collection with a story. Fabrics are chosen thoughtfully, graphics are hand-drawn or digitally painted, and every piece fits within a bigger message.
Pink Palm Puff brings the same care to its offerings. The puff-print technique used on its logos is high-quality, tactile, and durable. Their color theory is well-researched, aiming to evoke certain moods and mental states. A baby blue hoodie isn’t just pretty—it’s designed to make you feel at ease.
3. The Community Is Everything
One reason these brands are winning is because of how they treat their fanbase. They don’t just sell clothes—they involve people. Whether it’s Broken Planet’s environmental initiatives or Pink Palm Puff’s community design contests, both labels invite their fans to be part of the story.
Broken Planet recently hosted an online forum where buyers could vote on the next hoodie colorway. Pink Palm Puff, on the other hand, launched a “Design Your Dream Hoodie” challenge where winners got their design turned into a real piece. This kind of interaction is golden—it builds trust and loyalty in a way traditional fashion can’t match.
The Drop Format: Hype Without the Headache
Both brands have refined the art of the drop. Unlike older streetwear models that rely purely on shock value, Broken Planet and Pink Palm Puff make their drops feel like events.
Broken Planet uses countdown timers, exclusive codes, early access windows, and limited-time offers. Their Broken Planet hoodie drops often come with interactive content—videos, QR codes, or even digital art tied to each piece.
Pink Palm Puff, meanwhile, creates curated capsule releases. Each hoodie drop has a name, theme, and playlist. Yes, a playlist. Imagine buying a hoodie and also getting a link to a dreamy lo-fi mix to match the vibe. That’s immersive branding.
Where to Buy? Not So Simple
Scoring these items isn’t always easy. The Broken Planet hoodie is usually released through the brand’s own online platform and at select pop-up events. They often sell out within 10–15 minutes, and restocks are rare. Retailers like END or Selfridges might get small batches, but they disappear quickly.
Pink Palm Puff sells mainly through their own site, and they’re known for surprise drops. Email subscribers often get advance notice, and they’ve hinted at launching physical pop-ups in London and LA later this year.
Looking Ahead: What’s Next for These Brands?
Both brands are far from finished. In fact, they’re just warming up.
Broken Planet is reportedly working on a new collection called “New Earth Protocol”—a post-apocalyptic vision of future streetwear. Think utility belts, modular hoodies, and solar-reactive fabrics. The Broken Planet hoodie is evolving again, pushing boundaries of fashion-tech.
Pink Palm Puff has teased a summer capsule called “Sun Drip,” featuring mesh-layered hoodies, breathable fleece, and pastel bucket hats. They’ve also hinted at expanding into lifestyle—pillows, blankets, and incense.
Collaborations may also be on the horizon. Fans are speculating about a joint capsule between Broken Planet and a techwear label, while Pink Palm Puff might be working with a Japanese stationery brand to launch limited-edition prints.
Final Word: Two Brands, One Movement
Broken Planet and Pink Palm Puff might look like opposites on the surface. One is all about confronting hard truths; the other is about escapism and emotional calm. But together, they’re shaping a new era of streetwear—one where creativity, community, and consciousness matter more than logos or legacy.
So whether you’re pulling on a heavyweight Broken Planet hoodie and stepping into the chaos of the world, or slipping into a cozy Pink Palm Puff hoodie new drop to dream a little softer—know that you’re part of something bigger.
